Conducting Home Use Tests in the Era of Covid-19

Cindy Cluett

What do panelists think of participating in Home Use Tests and what’s the impact of providing ID online, facility pickup and curbside options? We surveyed 13,000 of our panelists to find out:

Home Use Test participation rate

 

Home Use Test with facility pick-up participation rate

Home Use Test with curbside facility pick-up participation rate

Home Use Test with age-ID requirements participation rate

Home Use Test - Location, Age, Gender influences